UniKL An Official Partner of The Red Warriors

UniKL An Official Partner of The Red Warriors (TRW)

Kota Bharu, 14 January 2014 – UniKL was announced as the Official Partner of Kelantan's Malaysian Super League (MSL) team, famously known as The Red Warriors (TRW) in the Jersey Unveiling Ceremony held at Perdana Beach Resort today. UniKL was unveiled as the latest sponsor to TRW and was seen as making a giant step in sports marketing after making its name in hockey.

UniKL President/CEO, Prof. Dato' Dr. Mazliham Mohd Su'ud, remarked that this effort was part of UniKL branding strategy for 2014 to enhance its brand presence and preference nationwide. "TRW was chosen ahead of other Malaysian Super League (MSL) outfits due to its illustrious achievements being the most successful MSL team for the last 5 seasons and its strong fans that were acknowledged as The Best Supporters for 2013 season. Besides that, TRW will also be participating in Asian Football Confederation (AFC) Cup and this is in line with UniKL's quest to be one of the best universities in Asia."

 

Under this partnership with TRW, UniKL logo will appear on the team jerseys together with other sponsors while UniKL logo will also appear exclusively on TRW training and travelling kits. Other activities that will take place under this partnership are jersey and merchandise sales, advertisement and marketing, age group football tournament, sports scholarships, game day contests and many more. Announcement regarding these activities will be made periodically in UniKL official social media channels.

Good luck to TRW and all other participating teams in MSL 2014 which will begin on 18 January 2014.


Reported by:
Amir Azhar Ibrahim
Corporate Affairs and Branding Division

 

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